From inner peace comes true beauty – this is the principle that guides the Zen Institute as it continues to develop state-of-the-art wellness services that holistically serve the beauty needs of its clients.
Founded by Dr. Mary Jane Torres, the Zen Institute is a medical spa that specializes in non-surgical, non-invasive skin treatment procedures that focus on improving the overall well-being of their clients.
The Zen Institute also stands out in the industry thanks to their unique Protocol-Based Approach, which prescribes treatment frequency ranging from once a week to twice a month, based on the individual’s needs and their resident specialist’s professional medical advice.
In an interview, the Zen Institute’s Center Administrator Wilbert Pascual said, “What makes us unique is our focus on our client’s overall well-being. We look at beauty holistically, which means we aim to satisfy our clients’ physical and inner beauty needs. We tailor-fit [our services] based on their needs.”
“We are called a medical spa because we deal with our clients from a medical perspective. When clients go to our clinic, there will be a consultation first with our center doctor before they undergo different procedures,” he added.
By combining medical science, creativity, and aesthetic sense, the Zen Institute is able to offer various services that address specific beauty concerns of its clients, such as the resolift and ultra lipo. They also sell skin care products such as soaps, facial creams, sunblocks, and lotions — allowing their clients to bring the medical spa’s trademark aftercare to their homes.
With their line of products and services, the Zen Institute was able to formulate full-scale beauty and wellness programs that fit their clients’ needs holistically, staying true to the idea that true beauty is a journey rather than a destination.
“We believe that beauty starts from within. If you start beauty from yourself – from your activities to your diet and mindset – it will come out naturally. It’s part of our holistic approach, [which means] that we deal with not only physical beauty but also inner beauty,” Wilbert shared.
Meanwhile, the internet plays an important role on how the Zen Institute keeps in touch with their target market. Knowing that its audience would be digital-savvy as well, the medical spa uses social media and their own website to deliver their message of true beauty to the world.
“Besides joining different events to acquire new clients, we also use social media to promote our brand. We have Instagram, Facebook, and Twitter. We also have a website, where people can find out more about our services,” Wilbert said.
Truly, success is built on staying true to your goals. By sticking to its mission of sharing the importance of physical and inner beauty, the Zen Institute was able to not only inspire people to live a healthy life, but also stand out in a very competitive industry.
Like the Zen Institute, you too can create your own business success if you stick to your goals and remain true to your purpose. Learn from this premier medical spa’s experience, and you just might be the next big name in the beauty and wellness industry!
Discover the stories of many more inspiring SME owners on MyBusiness Academy Online. Sign up today!
Starting a business on fashion and beauty may seem like all glitz and glamour, but what most of us don’t often see is the hard work and dedication behind it. This is why StylefestPH came up with Stylespace, an interactive space for local brands to share their stories and what they have to offer to the market.
Held at the Globe Iconic Amphitheater, Stylespace was able to provide an avenue for businesses in the fashion and beauty industry to touch base with their target audience. With Globe myBusiness’ help, a special spot called the Lifestyle Hub was also put up specifically for small and medium enterprises (SMEs) throughout the three-day fashion and beauty fest.
Several lifestyle brands took the spotlight at Stylespace through their pop-up booths. Some of them were even given time onstage to share their stories and tips on starting a business in the fashion and beauty industry.
Among the brands featured on the Stylespace stage are Globe myBusiness ambassador HTP Clothing and all-natural beauty brand Ellana Minerals Cosmetics. Check out what they had to share below:
Half the Price (HTP) Clothing had very humble beginnings, and business owner Ricca del Rosario has made no secret that her brand’s entry into the fashion industry was out of the ordinary. Today, however, HTP is a staple in the online fashion retailing world.
During her stage time at Stylespace, Ricca revealed that one of the key areas they focus on at HTP is customer relations. She said that finding a way to keep their customers is a key ingredient to a lasting presence in the fashion retailing game.
“Unlike physical stores where people can actually see the merchandise on sale, online stores can only provide pictures. That’s why it is very important to build trust with your customers. Constantly communicating with your customers and acting on feedback immediately can help build that trust,” Ricca said.
As the Philippines’ leading mineral cosmetic brand, Ellana Minerals Cosmetics offers a high-quality selection of makeup that fit a variety of skin types. All makeup and skin care solutions by Ellana are created cruelty-free, talc-free, and 100% vegan.
Ellana Minerals Cosmetics took the Stylespace spotlight as the first brand on-stage to do a makeup tutorial featuring their own products, sharing not only makeup tips, but also tips on how to start a business in the beauty industry.
“First, they must love and know what they do. Your knowledge is your limit. I suggest they [research] the makeup products that they want to launch and get inspiration from other brands. It will also help a lot if they study about cosmetics, marami naman ng workshops and schools dito sa Philippines,” shared Ellana Minerals Cosmetics professional makeup artist Gen-zel Habbab when asked about how potential entrepreneurs can ready themselves for starting a business.
Meanwhile, some established and rising brands from the SME sector also shone on the floor with their unique and enticing offers. Discover what these brands are and the products and services they had to offer:
Founded by Dr. Mary Jane Torres, the Zen Institute is a medical spa that specializes in non-surgical, non-invasive skin treatment procedures that focuses on improving the overall well-being of their clients. It combines medical science, creativity and aesthetic sense to deliver the best, long-lasting results to their customers.
“What makes us unique is our focus on our client’s overall well-being. We look at beauty holistically, which means we aim to satisfy our clients on their physical and inner beauty needs. We tailor-fit based on their needs,” said Wilbert Pascual from the Zen Institute.
Silk by Lay Bare is a high-end, luxury waxing boutique that offers soothing wax and skin care services using cold sugar wax with natural extracts, catering to clients who have various hair removal and after-care needs.
According to Julie Ishihara, Brand Communications Manager for Silk by Lay Bare, their brand stands out by going above and beyond with their services, noting that, “we really want to offer a private, more intimate service to our clients, especially to working women who are looking for a place to relax and unwind after a day’s work.”
Working women are also at the center of Zouk PH’s clothing line as they offer the everyday wear—tops, pants, and dresses—for women to look effortlessly chic. The brand offers a simple yet stylish line up of clothes in rich, solid colors — a perfect match for the girl bosses of the 21st century.
Owned by Bianca Lapus, Zouk PH was previously featured at Globe myBusiness Star Bazaar, along with other celebrity-owned businesses that are making waves in their respective industries.
Starting a business in the fashion and beauty industries can be challenging, but it’s also worthwhile. Take it from Stylespace’s merchants, whose perseverance and hard work paid off with well-deserved success. Who knows, if you follow this path, you might just be the next big name in the Philippine fashion and beauty scene!
If you missed checking out these merchants during StylefestPH, we’ve got great news for you! You can get another chance to check out more businesses by being the first to know about our next events. Simply register to Globe myBusiness Academy for free and we’ll send you fresh invites for our upcoming events that are sure to inspire you towards the road to success!
Eight promising young designers took the spotlight during StylefestPH’s second night as they showcased their first capsule collections under 0917 Lifestyle and Zalora Philippines at Grand Hyatt Manila last September 8, 2018.
The emerging fashion talents were from StylefestPH’s Designer Mentorship Program, which aims to lead promising designers to success through mentorship from the Style Council, a group of top fashion and beauty experts headed by no less than the legendary fashion icon Ino Sotto.
“We have many talented designers now, and we owe that to a lot of fashion schools that are open today. There is more venue for designers to show what they can do,” Ino shared. “We looked for someone who is very clear and sensitive to the pulse of the times. We looked for someone whose sensitivity to currentness is very acute.”
As part of the program, the fashion designers were also treated to a business mentorship session with Globe myBusiness, which aimed to help them start their own business by learning how to gain a competitive advantage in the retail industry.
Debbie Obias, VP of Segment Marketing for Globe myBusiness, was present during the event, stating that supporting talented up and coming designers in business is not only in line with Globe myBusiness’ mission for SMEs, it’s also a thrust for Filipinos onto the world stage.
“For StylefestPH, we showed support for the eight winning designers from the Designer Mentorship Program by also providing them with start-up packages that can help them start their business. These fashion designers are not yet in the business, so we gave them the support they need to help them start one moving forward,” Debbie said.
Meanwhile, StylefestPH definitely did not disappoint as it played host to the mentees’ ready-to-wear collections, which altogether exhibited modern yet wearable pieces that reflected the simplicity of day-to-day apparel and the sophistication of elevated fashion.
Check out what the designers had to say about their aesthetics and the key looks they presented on the runway:
Dino Bancoro – “I’m a self-taught designer. My aesthetic is edgy and futuristic streetwear. I am used to designing edgier clothes that are unique.”
G Gambaloza – “For 0917, it’s very me: young and different. I don’t look at fashion in a shallow way like it’s going to be passe in the coming years. I look at it as an art that tells a story. It’s not only about style.”
Nicolo Perez – “I think clothes empower people and make them feel a certain way. I want to create a Filipino-centric street style line that draws inspiration from history and how people back in the day live their lives.”
Benj Rogando – “I call my aesthetic anti-dapper. Basically, I like using traditional men’s wear techniques, bending the rules of men’s wear without totally breaking them. I want to retain its essence.”
Marc Blanco – “I want people who wear my clothes to feel cool and sexy. I wanted to celebrate individuality. What sets me apart is that I value a great story behind my products. It’s about the emotions and the way of life.”
DC De Castro – “My style tends to be more of a direct approach, almost like a literal approach to an inspiration. It’s a fusion between street style and tailored clothing.”
Ron Santos – “My design is focused on streetwear. It is actually streetwear with a twist, inspired by the Filipino culture and clothing like the filipiniana and ternos. I want to show that there is space for traditional Filipino garments in our closets.”
Viña Romero – “When I create clothes, I envision them on myself. The brand is my personal style. It is a subtle incorporation of masculinity and femininity. It’s well-tailored but loose and easy. It is no-fuss, simple, but not pedestrian.”
As expected, the Designer Mentorship Program delivered on its promise to bring the future to the runway with its young and emerging designers. StylefestPH was a sneak peek into what’s to come, ultimately becoming a launch pad for some of the next big names in the Philippine fashion scene!
Did you miss StylefestPH? Register now to Globe myBusiness Academy to get fresh invites to seminars, conferences, workshops, and key events like StylefestPH. You’ll also be in the loop of the latest business trends and expert advice that will help you create your own success!
Get access to all our exclusive member-only content