Expanding your business doesn’t have to be as complicated as spending lots of cash to build another branch or launching a costly marketing gimmick to promote your products and services.

As entrepreneurs, we want to make the most of what we have to grow our business. Being practical should always come to mind when expanding.

You can do just that by creating your own website. With a customer-friendly website, you can reduce business costs and at the same time generate more income.

Here are some quick-read tips on how you can maximize your website’s potential:

Operate Anytime and Anywhere

Unlike a brick and mortar store that runs on limited operating hours, a business website can be accessed by customers on any device at any time of the day, be it at the comfort of their own homes or while at work.

The benefits go both ways: you can operate your business while your customers are able to create transactions virtually 24/7. 

Go Beyond Your Reach

While your physical store can attract customers within your community, a business website can go beyond. Your website allows you to connect and transact with customers in any barangay, city, province, or region.

With a website that is optimized for any device, your products and services can become virtually available to any customer in the entire country, or the whole world.

Save on Advertising Materials

Your website allows you to feature your products and services without having to spend on expensive traditional marketing materials such as printed catalogs, big colorful banners, or billboards.

Using a cost-efficient web builder gives you the power to give your website a stunning design that is worthy of your customers’ attention. Digital tools available today can help your website get that creative look, complemented with text, images, and videos that catch their attention and interest.

Sell Products Online

Your website is essentially a portal to your products, services, and special offers. With the advancements in technology today, you can engage in transactions with your customers online even when your physical store is closed.

You can sell clothes, food, gadgets, or various online services on your website and charge your customers through secure payments via virtual cash like GCash, credit card, online banking or cash on delivery.

Give Instant Customer Service

Customers want to feel important, and a great experience is better given when a business can champion their needs. With a website, your business can allow customers to instantly relay their feedback and inquiries online.

This gives you the opportunity to provide better customer service and create meaningful relationships. Providing a wonderful experience to customers online allows you to build stronger customer loyalty.

Do you want to create your own website but don’t know how? Using myWebsite, you can start your own online shop easily in just a few clicks. With its drag-and-drop features, Globe myWebsite can help you design your website by allowing you to place text, images, and objects anywhere you want.

For business tips and invites to events, sign up now to Globe myBusiness Academy for free!

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