With the new normal making digital channels the main marketplaces, business landscapes are increasingly becoming competitive. Key decision-makers are challenged to equip themselves, and their IT infrastructure, with new tools that are both innovative and intuitive toward customers’ needs.

Automated Programming Interface (API) addresses some of the main challenges that hamper business growth, such as keeping up with your customers and reaching them at the right time. API is a channel through which several apps can communicate with each other on one network.

These APIs allow app creators to shorten development time and create multiple customer touchpoints. Want to reach your customers in real-time and create more meaningful relationships? Here are the main hurdles that APIs get past to help you achieve just that.

Sending the right message at the right time.

Confirmation messages such as security verification, billing statements, purchase updates, and airline and hotel bookings are crucial in giving your customers a feeling of assurance. Aside from building more credibility for your brand, sending carefully planned messages at the right time lets you add a more personal touch with reminders and customer feedback.

Manual and tedious blasting of SMS.

Doing all the things mentioned above is a pain if you or someone in your team has to do it manually. With APIs, business owners can customize messages based on the transaction and send mass texts to customers through the app.

Now that we’ve piqued your interest, you’re probably wondering how you can get started with this service, and how API integration works. This video explains both:

To break it down further, here are the simple steps on how to get started:

1. Talk to our account managers.

How can we help? Speak to our account managers who will help you get started with all you need by assessing your needs and the corresponding requirements. You will have the convenience of talking to one single person for all your technology needs.

2. Sit back and let us guide you through the process.

Our assistance doesn’t end at the first step – don’t worry, we will handhold you all throughout the process for seamless integration, and even refer to you accredited System Integrators (SIs) for any assistance you need on the actual set-up.

3. Start crafting your personalized messages.

Don’t know how to get started with all the exciting ideas running through your mind? Here are some sample messages to help you.

And know that whatever industry you are in, you’re bound to reap the benefits of API.

Schools can inform students and parents on enrollments, grades, and cancellations. Top students and faculty members can also receive automated rewards!

Learn more here

Financial institutions will make sending and receiving money effortless yet secure, with system features that reduce capital investment and speed up the launch of new services.

Learn more here

Cooperatives will help members and employees update their accounts through SMS, Voice, Sponsored Access, and Rewards solutions that only require minimal capital investment.

Learn more here

BPOs can promote their digital solutions through SMS, Charging, and Voice APIs that power communication, provide alternative payment methods, and streamline processes for inquiries and feedback.

Learn more here

Why get API integration from Globe myBusiness?

Telco powered APIs come with other capabilities. From the largest mobile subscriptions for your SMS API to our wide portfolio or ICT and connectivity products, Globe is a one-stop-shop that will seamlessly bring your business to the new phase of digital business management.

Schedule a consultation with our account managers and see how API can help you meaningfully sustain your growing customer base.

Exclusive offers, event invites, and freebies await when you update your contact details! Get these and receive real-time notifications on your account when you update now: glbe.co/Get-Updates-GmBA

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