Globe myBusiness Shares Businesses’ Passion for Service this Mothers’ Day: The Go-to Makeup Look for Busy Moms, Achieved with Ellana Cosmetics!

Celebrating Mothers’ Day in a pandemic is a unique experience. Besides the usual things we need to be grateful to mom for—her unending support, her tireless efforts, her selfless sacrifices—we also need to appreciate how much harder her job has become. Because of the current situation, mom’s priorities of housekeeping and safeguarding the family have increased tenfold.

Working moms of all shapes, sizes, and industries are at the forefront of our minds this Mothers’ Day 2021. From the corporate worker to the business leader to the dedicated housewife, every mom deserves to feel appreciated. Not only that, but if we can make mom’s job a little easier, what better gift can we give?

This month, Globe myBusiness partnered with a number of SMEs to provide moms (and mom-lovers!) with how-tos that can ease their everyday struggles and make daily habits easier to do.

One of Globe myBusiness’ partner SMEs for this was Ellana Cosmetics. With the advent of Zoom meetings and work-from-home, moms have to be not just beautiful but camera-ready from home. But what’s a busy mom to do when she has so many things on her mind, and not a lot of time? Ellana Cosmetics’ founder provides a quick and nearly effortless makeup tutorial that gets you from stressed to your best in less than five minutes.

Ellana was founded by Theresa Carbonel and Coney Avellana back in 2007 with the goal of providing women all over the country with skin-loving yet high-performance makeup that works for reactive or sensitive skin, without breaking the bank or damaging the environment. Countering more recent skin issues like maskne or prickly heat, their cosmetics line has since become even more skin-oriented with products focused on the aforementioned concerns.

Throughout their business journey, Ellana had a trusted partner and guide in the form of Globe myBusiness. They utilize business solutions such as mobile lines and wireless landline, which allow them to correspond and stay in touch with their customers. With the changes that the pandemic has caused them to make in their business operations and product development, these connections have never been more quintessential to their success. Globe myBusiness is at the forefront of these connections, and remains a strong supporter of Ellana so they can build their business better.

Check out the following tips to know how Theresa sets up, channels her confidence, and gets camera-ready in as little as five minutes!

• Say your affirmations in the mirror. Ellana Cosmetics understands that with the current situation, it can be hard to feel confident every morning. But as Theresa says, “Make it a part of your beauty routine to say to yourself that ‘You’re beautiful, you’re strong, and you can do this.’It helps to prepare yourself with these confidence boosts that are sure to put a smile on your face.
• Prepare your face base. Ellana’s DDCC Daily Defense Color Correcting Makeup Primer with SPF 30 immediately gives you that glow boost you need. Use it as a primer, moisturizer and sunscreen all in one easy step. Ideal for normal, combination and dry skin, this lightweight moisturizer takes care of discoloration, dryness, dullness, acne scars, and sun damage. 
• It’s great to start with a good foundation. Conceal dark under eyes and get an even-toned face instantly with the Loose Mineral Foundation with SPF 16. Formulated specifically for normal-oily skin, this talc-free and filler-free powder formulation is made with kaolin clay to absorb excess oil, and sun protecting skin calming minerals Zinc Oxide and Titanium Dioxide. Simply buff it in and blend; a little goes a long way. 
• Multi-use to make it faster. Anything you use for your eyebrows can also be used as a natural eyeliner. The Life-proof Eyebrow Pencil creates quick, defined eyebrows and works to line up your eye area. Use the same color of eyeshadow for your cheeks and lips for a color-coordinated look. Choose one of Ellana’s multi-tasking Multipurpose Color Creams to do just that.
• Begin and end your routine with a smile. Everything becomes beautiful when you start and end with one!

And you’re done! Even if it takes longer than five minutes the first time, you get better (and faster!) with practice. Perfect your makeup look as a gift to yourself this Mothers’ Day, and embrace that confident, self-loving glow!

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